In 2021 alone, the team at Knowde released over 75 new features and enhancements. In order to celebrate the work the team has done, as well as highlight the most exciting new features for suppliers and customers on the platform, we created Kinetic — a quarterly digital launch event.

To live within Knowde’s brand architecture, it was important to create a brand that could be both elastic and also fit underneath our global brand. In less than one month my team launched an event that exceeded expectations in both attendance and visual language.